TechXpress is seeking an experienced hands-on Internet Marketing Manager to join our fast growing eCommerce business. Your primary role in this new position is to oversee day-to-day operations of the ongoing Internet Marketing services we provide to each of our unique website clients. This position requires a dynamic individual who is up for the challenge of providing measurable results to a unique set of high performance websites.

Compensation Package:

• Competitive base salary + performance bonuses
• Paid time off (vacation, sick, holidays)
• Blue Cross Health Insurance + Group Disability Insurance
• Company Equity Participation
• Free gym membership to Kennedy Club Fitness
• Company Cell Phone
• Continuing industry education, training, mentorship, and certification to further your skills and provide greater value.

Responsibilities:

• Creating, planning, and implementing Internet marketing initiatives that meet or exceed the expected goals for each client website being managed.
• Overseeing internal and external resources for executing marketing initiative deliverables. Includes managing schedule of client projects, creating and assigning new tasks to resources, and updating project management/CRM software on a daily basis.
• Reporting results of our initiatives and overall performance to clients.
• Ongoing interface with clients to collaborate on initiatives, and establish requirements/direction.

Qualifications:

Candidates should have 2+ years professional experience and a successful track record with the following activities:

• PPC setup, management, and reporting for Google AdWords (experience with Yahoo and Bing platforms a plus). Includes keyword research, developing ads and copy for landing pages, keyword bidding, A/B split testing for increasing conversions, and performance reporting via Google Analytics.
• SEO/link building including; keyword research, content development/enhancement, management of link building initiatives, and performance reporting.
• Developing copy and overseeing the creative for landing pages, banner ads/call-to-action, and email marketing campaigns.
• Creating, optimizing, and submitting article submissions, blogs, and online press releases.
• Leveraging social networking sites to drive traffic, promotions, and sales for e-commerce sites.

Other key qualifications for candidate include:

• Polished communication skills (written and oral).
• Able to balance being detail oriented with meeting deadlines.
• Effective planning and organizational skills.
• Possesses natural business acumen.
• Effective at multi-tasking, working with various tasks for multiple clients at a time.
• Passion for staying up to date with current “web 2.0” standards and technologies.
• Associates degree (or equivalent) in marketing, communications, or technology-related field preferred.
• AdWords and Analytics certified preferred.

Application Requirements:

Please include the following with your email/cover letter (along with your resume) to improve your chances of being selected:

• Provide samples of creative work you were responsible for developing (either directly or overseeing others). Include such items as home/sub/landing page designs, headers/banners/buttons, and email marketing. Specify your role in the development of the various elements.
• Describe your preferred methods for building effective back-links to optimize a site’s search engine ranking. Provide some samples/summarized case studies for specific keywords you were successful with.
• Approx. accumulated budget you’ve managed in PPC and with what platforms (AdWords, AdCenter, Yahoo Marketing, etc.).
• Why do you feel you’re the best fit for this position?
• What is the one professional accomplishment you're most proud of?
• What was your reason for leaving your most current employment position? If presently employed, why are you looking to leave?
• When is your desired start date?